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The Essential Guide To Blogging

Learn how to position yourself as an online influencer to become the entrepreneur you were meant to be.

Think blogging is dead? Think again. Over half of those viral, popular images you're seeing on Instagram are leading back to a website or a blog where the owner is selling a product or service. Learn how I get paid to travel, land exclusive invites, grow my brand with big names like Covergirl, Essence Magazine, Warby Parker and more.

It's no secret that online influencers are the new preferred way of marketing. In this 5 module e-course learn the exact steps to positioning yourself as an online influencer to lead up to the entrepreneur that you were meant to be.

I’ll show you the exact steps I used to turn my blog from passion project to profit. As a lifestyle blogger of over 7 years, I’m sharing the resources that my business coaches and I use to take our business to the next level. In this e-course you will also learn the exact steps towards creating valuable content to drive traffic and sales back to your website.

We will go over how to build an audience the right way with a fool proof strategy on how to grow engagement on your blog from day one + how to land brand deals, paid collaborations, sponsored trips and more.

I know I've been there, but luckily you can learn from me and avoid years of failed strategies and frustration.

I started blogging back in 2011 and much like you, I had no idea where to start. No one in my social circle was blogging and all I had to compare my work to were the big named bloggers at the time. No one was selling courses and learning how to build an audience wasn't easy because the information wasn't made readily available. After seeing just how profitable a properly constructed website could be I set out to learn everything I possibly could about turning my passion project into profit.

I created The Essential Guide To Blogging because everyone deserves to make a living doing what they love. As my following grew I was able to cut down my hours at my 9-5, little by little. The more I made online the less time I had to work an unfulfilling job that didn't serve me.

The Essential Guide to Blogging is a course that will change the way you look at blogging forever. Blogging has come a long way from being a hobby, it's one of the most lucrative work from home job out there.

I've packaged everything I've learned in my 7+ years of blogging. In this self paced course, it's all laid out here for you to implement and tweak to your liking.

How amazing is that! I'm actually giving you my blueprint to a successful blog. No secrets, no gimmicks just real strategies and results you can get behind.

Now I’m not telling you this is the way to overnight success, the result of your success is a factor of the effort and commitment you put in mixed with the small actions you take everyday.

Sick of being tired and exhausted from the 9-5, run down and sick of not getting results, spending long hours editing copy and uploading photos on a website that doesn't bring in enough income to even cover your phone bill? Then this is for you!

My goal is that you can not just read and understand the information here but actually apply and implement what you learn in each module. Modules, recorded audio, templates and guides. This is yours to keep forever.

Think about how amazing your life will be when you're able to work whenever and wherever you want. Adventure to new locations, test new products before they're hit the market, meet and learn from the top marketing and strategists in the biz. This is not just a course, it’s a business plan on how to position yourself as an influencer in your niche so you can open up new opportunities for your future.

You will have access to all my PDF’s and worksheets that help you to map out and plan the future of your business.

My main goal is for you to build a better business and ultimately a better life. I find that it's better to learn and implement as you go. This way you won't encounter information overload which sometimes causes you to hit a wall in your progress.

Find your website: Learn the difference between a free and self hosted blog. One allows you to make money, and the other causes you to loose money.

Find your niche: Finding your niche is simple when you know the right questions to ask. Use this plug and play equation to find clarity on yours.

Find your audience: This just about who’s reading your blog but about who you want to read your blog. Let's find out who are you serving right away because trying to serve everyone is the fastest way to get nowhere.


Build your Content: Learn how to plan your content. Find the sweet spot between how long it should be, how often you should post and how to create a compelling copy to keep engagement high, sharable and filled with value.

Build your Confidence: Learn how to place yourself as the expert and produce content that people want to share and read over and over again.

Build your schedule: Your posting schedule is should be one that you can stick to. Posting content three times a week will lead to burnout. Learn how to build content around your current schedule using batch scheduling and how to repurpose that content in new ways to save on time.


Grow your traffic: Find out the best types of free marketing for getting eyes on your content. Learn how often you should market and how to drive traffic back to your previous posts.

Grow your exposure: Learn about how you can maximize post visibility and a method to make sure you’re posts don’t go over looked. There is a whole section dedicated to SEO, once you master this the traffic just comes pouring in.

Grow your following: Learn how to use social media to encourage growth and the importance of creating beautiful aesthetically pleasing images that your readers want to remember and share.

Grow your e-mail list: Here we learn why it is important and what the #1 best and fastest way to grow your email list is.


Monetize your blog: Learn a handful of ways you can make money from your website and social media accounts as an influencer. Turn this passive income into an investment when you learn how to repurpose your earnings and influence to launch a product or service that your niche won't want to live without.

Monetize your Instagram: Here we cover how to get brands to pay you for your influence. It's not all about the numbers. Learn about the tools I use to make $500 a month from Instagram alone with less than 10K followers.

Bonus: Know how to reach out to brands with this winning template. See how I make hundreds of dollars from my blog and other social media in just one day.

Automate your blog: The last and final step to building a profitable website. Learn how to run your blog on auto pilate. Work on your blog as little as three days a month while making money every day.

Automate your e-mail list: Learn about the tools you need to automate your e-mail list and set yourself up for a successful launch day when it comes time for a big announcement or new product/service.

Automate your social media: Get familiar with the best tools for scheduling posts and how to keep things personalized with “live” posts and video.

Bonus: The 2018 GDPR checklist to make sure you're in compliance + a little insight for navigating the legal aspects of your website.


Your Instructor


Jodi-Kay Edwards
Jodi-Kay Edwards

Jodi-Kay Edwards is a conscientious living lifestyle blogger and business success coach. She helps other creatives learn how to live a life they love by encouraging mindset shifts and breaking barriers. Through her cheerful demeanor and #girlboss mentality she creates content that inspires, evokes and innovates.


Class Curriculum


  Lesson 1
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  Lesson 2
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  Lesson 3
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  Lesson 4
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  Lesson 5
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Courses Included with Purchase



5 Ways to Avoid Burnout
When you are clear on your vision and goals there is no room for burnout
Jodi-Kay Edwards
$27

Original Price: $27


Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

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